Monthly Recap--October 2017
Happy fall to everyone! Here in Wisconsin, fall weather is finally upon us, along with changing colors, football, and pumpkin spice-flavored everything! October has been a busy month for KMA Jewelry, and I'd like to share some of our latest news with you.
One of our major accomplishments in October--and one that will be an ongoing project--was increasing KMA Jewelry's online presence. While we've had a Facebook page for a while, we're now posting more frequently and providing our followers with more details about KMA Jewelry's products and business. If you don't follow us on Facebook, please head over there and "like" us now.
We've also joined other social media platforms: we have an Instagram account, a Twitter account, and a Pinterest account. If you're a user of these platforms, consider following, tweeting, or pinning along with KMA Jewelry.
We started a new feature this month called Product Spotlight. Every other week, I'll provide a little insight into one piece in the KMA Jewelry collection. This past month, we published the first one about the gorgeous Tiger's Eye Bracelet. Take a chance to read it, and if you have a moment, send me some feedback--I'd love to hear from you!
Lastly, in October, we improved the KMA logo by adding a tagline. You can read about the impetus behind this here (and check out the new design on the home page.) Adding "beautiful jewelry for beautiful people" offers a chance to honor KMA's wonderful supporters.
As I look into November, I can see the holiday season fast approaching. In November, we'll be offering some special deals for Cyber Monday. We're also starting an "In The Wild!" campaign. We're looking for our dedicated customer base to share pictures of themselves wearing their KMA Jewelry "in the wild!" Whether it's out on date night, at work, or while running errands, snap a picture of you, your loved one, or your friend wearing KMA Jewelry and post it to one of our social media accounts with the hashtag #kmainthewild or email the photo to us, and we'll post it on your behalf. At the end of the month, we'll put all of the names of people who shared a photo* into a raffle for a prize drawing. Look for more posts on social media in the coming month about this contest.
*Users can submit more than one photo, but each photo must feature a different piece of KMA Jewelry.
I'm so excited to have the opportunity to share all of this news with you. As always, I appreciate your business and your continued support.
With love and warmth,
Karen